EMS GROUP

Achieving excellence over decades

Achieving excellence over decades

Achieving excellence over decades

A diamond jewelry brand rooted in South India’s legacy of craftsmanship, EMS Group is known for its precision close-setting technique and refined aesthetic.

A diamond jewelry brand rooted in South India’s legacy of craftsmanship, EMS Group is known for its precision close-setting technique and refined aesthetic.

EMS Group brand identity applied to luxury office environment — Penguincil Design
EMS Group brand identity applied to luxury office environment — Penguincil Design
Impact
IMPACT

Modernized a heritage brand without losing its soul.


By pairing a diamond-inspired emblem with a structured visual system, we helped EMS evolve into a contemporary luxury brand, while staying true to its roots.

SCOPE OF WORK

Brand Identity

Brand Identity

Brand Identity

Logo Design

Logo Design

Logo Design

Color & Typography Palette

Color & Typography Palette

Color & Typography Palette

Pattern Design

Pattern Design

Pattern Design

Brand Guidelines

Brand Guidelines

Brand Guidelines

EMS Group logo on outdoor signage — diamond jewelry brand identity by Penguincil Design
EMS Group branded business card design — Penguincil Design
EMS Group branded business card design — Penguincil Design
EMS Group brand identity on digital and physical touchpoints — Penguincil Design
EMS Group logo stamp on luxury packaging — Penguincil Design
EMS Group branded stationery and letterhead design — Penguincil Design
EMS Group logo on branded apparel — Penguincil Design
EMS Group branded patch on luxury bag — Penguincil Design

"Heritage refined. Precision reimagined. Elegance sustained."

"Heritage refined. Precision reimagined. Elegance sustained."

"Heritage refined. Precision reimagined. Elegance sustained."

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